Seminar in Strategic Marketing

Online MBA Fall 2024: August 26-October 4

Description

A study of marketing concepts and strategies, such as demand analysis, product/market positioning, distribution, promotion, and pricing strategies. Emphasis on integrating such concepts and strategies into strategic marketing programs.
Prerequisite: Classified MBA student.

Class Notes

Class Details

Instructor
Instructor Name (static text): 
Mercurio, Kathryn R
Location

WWW ONLINE

Class Registration Information

Class #
5068
Course
MKTG 673 -
SECT 501
Units
3
Fees
Amount per Unit
  • $1,000 / unit
Capacity
20/30
Class Meeting Dates

08/26/2024 - 10/04/2024

Days

TBA

Times

Registration

Class Fee: $3,000.00
MKTG 673 - SECT 501

Seminar in Strategic Marketing

Class: 5068 Units: 3 Fees: $3,000.00

M-F 08/26/2024 - 10/04/2024 TBA

A study of marketing concepts and strategies, such as demand analysis, product/market positioning, distribution, promotion, and pricing strategies. Emphasis on integrating such concepts and strategies into strategic marketing programs.
Prerequisite: Classified MBA student.

Class Notes

A study of marketing concepts and strategies, such as demand analysis, product/market positioning, distribution, promotion, and pricing strategies. Emphasis on integrating such concepts and strategies into strategic marketing programs.

Instructor
Instructor Name (static text): 
Mercurio, Kathryn R
Location
WWW ONLINE