Seminar in Strategic Marketing
Online MBA Spring 2025: January 21-February 28
Description
An exploration of key marketing strategies and concepts, including demand analysis, product/market positioning, distribution, promotion, and pricing. This course emphasizes integrating these strategies into cohesive marketing programs with a strong focus on driving customer value to meet organizational objectives.
Class Notes
Open to students admitted to the Special Session Online Masters in Business Administration Degree Program. Registrations are processed through the Professional & Continuing Education Office. Log in daily or as required by faculty.
Class Details
Instructor
Instructor Name (static text):
Lee, Youngsu
Location
WWW ONLINE
Class Registration Information
Class #
4720
Course
MKTG 673 -
SECT 501
SECT 501
Units
3
Fees
Amount per Unit
- $1,000 / unit
Capacity
24/35
Class Meeting Dates
01/21/2025 - 02/28/2025
Days
TBA
Times
MKTG 673 - SECT 501
Seminar in Strategic Marketing
Class:
4720
Units:
3
Fees:
$3,000.00
M-F
01/21/2025 - 02/28/2025
TBA
An exploration of key marketing strategies and concepts, including demand analysis, product/market positioning, distribution, promotion, and pricing. This course emphasizes integrating these strategies into cohesive marketing programs with a strong focus on driving customer value to meet organizational objectives.
Class Notes
An exploration of key marketing strategies and concepts, including demand analysis, product/market positioning, distribution, promotion, and pricing. This course emphasizes integrating these strategies into cohesive marketing programs with a strong focus on driving customer value to meet organizational objectives.
Instructor
Instructor Name (static text):
Lee, Youngsu
Location
WWW ONLINE