Survey of Marketing

Summer Session 2021: June 1-June 24

Description

Nature and functions of marketing systems and marketing in the individual firm. Study of the marketing mix, marketing institutions, and the environments in which marketing decisions are made.

Class Notes

Students log in daily through the Chico Portal at www.csuchico.edu to access Blackboard for course material and assignments. This course is offered through Regional & Continuing Education. Additional fees apply. More information at rce.csuchico.edu/summer

Class Details

Instructor
Instructor Name (static text): 
Aiken, Kirk D
Location

WWW ONLINE

Class Registration Information

Class #
1095
Course
MKTG 305 -
SECT 701
Units
3
Fees
Amount per Unit
  • $302 / unit
Capacity
39/60
Class Meeting Dates

06/01/2021 - 06/24/2021

Days

Times

MKTG 305 - SECT 701

Survey of Marketing

Class: 1095 Units: 3 Fees: $906.00

M-F 06/01/2021 - 06/24/2021

Nature and functions of marketing systems and marketing in the individual firm. Study of the marketing mix, marketing institutions, and the environments in which marketing decisions are made.

Class Notes

Nature and functions of marketing systems and marketing in the individual firm. Study of the marketing mix, marketing institutions, and the environments in which marketing decisions are made.

Instructor
Instructor Name (static text): 
Aiken, Kirk D
Location
WWW ONLINE