Effective business communication is central to success in business. Students learn how to be effective and persuasive communicators. The foundation for this begins with students developing an understanding of their strengths, communication style, professional goals, and career aspirations. Furthermore, interpersonal, written and presentation skills will be developed for professional success. To become more effective and skilled communicators, students focus on selected approaches to intrapersonal, interpersonal, and organizational communication. Finally, the course includes processes moving personal and professional understandings into actionable plans.